Top Business Group for Human Resources

Senior Marketing Specialist

Category Marketing
Publish Date Tuesday 25-03-2025
Country Egypt
Gender any
Years Of Experience 3 - 5 Years
Salary Negotiable

“Senior Marketing Specialist” is required for Insurance Brokerage Company located in Smart Village.


Responsibilities:
  • Deploy successful marketing campaigns and own their implementation from ideation to execution.
  • Build strategic relationships and partner with key industry players, agencies, and vendors.
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
  • Managing the content posted on social media after obtaining the required approval from FRA.
  • Oversee and approve marketing material, from website banners to hard-copy brochures and case studies
  • Analyze Customer behavior and adjust email and advertising campaigns accordingly
  • Undertake all needed action to handle the company’s channels to increase audiences, enhance brand awareness and boost sales volume.
  • Generate, edit and publish periodically social media content.
  • Keep audiences attracted through daily interactions and activities.
  • Develop social media content plans consistently following brand identity
  • Reporting bi-weekly social media channel performance.
  • Update the company’s profile periodically with new project content.
Requirements:
  • Bachelor's degree in Business, Marketing or Mass Communication or a related field.
  • 4 to 5 years of experience and proven track record in launching campaigns.
  • Commercial awareness is combined with a creative mind.
  • Knowledge of email marketing platforms and any other systems.
  • Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).
  • Fluent English written and spoken.