Top Business Group for Human Resources

“Marketing Specialist (Lead Generator)”

Category Marketing
Publish Date Tuesday 11-02-2025
Country Egypt
Gender any
Years Of Experience 3 - 5 Years
Salary Negotiable

“Marketing Specialist (Lead Generator)”is required for a multinational engineering consultancy located in Dokki.


Responsibilities:
  • Create and launch email marketing campaigns, ensuring they align with our marketing goals.
  • Segment customer audiences by analyzing data to ensure targeted and relevant messaging.
  • Write compelling email copy that speaks to our audience while staying true to our brand voice.
  • Design visually appealing email templates in collaboration with the design team to drive clicks and conversions.
  • Run A/B tests on subject lines, content, and layouts to continuously optimize campaign performance.
  • Track and analyze campaign metrics to refine strategies and improve results.
  • Manage and grow our email subscriber list while ensuring compliance with data protection regulations (GDPR).
  • Collaborate with sales, product, and other teams to ensure email strategies align with broader business goals.
  • Working Hours: 2:30 pm - 11:30 pm or 1 Pm - 10 Pm.
  • Days Off: Saturday and Sunday
Requirements:
  • Bachelor's degree in marketing, communications, or a related field.
  • Minimum 3 years of experience in email marketing or digital marketing.
  • Strong experience in email marketing and lead generation.
  • A creative mindset with attention to detail in email design and copywriting.
  • Knowledge of GDPR and data protection best practices.
  • Fluency in English is a must.