Responsibilities:
·Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
·Design, build, and maintain our social media presence.
·Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
·Identify trends and insights and optimize spend and performance based on the insights.
·Plan, execute, and measure experiments and conversion tests.
·Collaborate with internal teams to create landing pages and optimize user experience.
· Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
·Collaborate with agencies and other vendor partners.
·Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements:
· Bachelor’s degree in marketing, Digital Marketing, or related field.
·Minimum 6 years in a digital marketing role.
·Previous experience in marketing agencies is preferred
·Proven knowledge of different types of campaigns.