Category
Marketing
Publish Date
Sunday 03-11-2019
Country
Egypt
Gender
any
Years Of Experience
1 - 2 Years
Salary
Negotiable
A Social Media Specialist is required in an International University located in Suez road
Job Description::
- Implement social media strategies for multiple companies that build brand awareness, generate inbound traffic and product adoption.
- Creation of content which meets our customer standards
- Develop and deliver social media optimization (SMO).
- Stay current with social media trends and best practices.
- Research opportunities for new social marketing platforms and select adapt current process to fit client needs.
- Review and approve content daily.
- Creating and managing monthly promotions.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to act
- Set up and optimize university pages within each platform to increase the visibility of university’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, student recruitment etc.) to manage reputation, identify key players and coordinate actions
Qualifications:
- Education and Experience
- 1-5 years’ experience in Marketing Bachelor’s Degree required with degree in business/marketing, Previous experience in the post-secondary education industry will be considered an asset.
- Proven working experience in social media marketing or as adigital media specialist
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organizational ability
- Fluency in English
- Strong project management or organizational skills.
- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Youtube, Twitter, Flickr etc.) and how they can be deployed.
- Ability to effectively communicate information and ideas in written and verbal format.
- Ability to build and maintain client relationships.
- Team player, with the confidence to take the lead and guide other departments when necessary.
- Good technical understanding and can learn new hardware and software quickly.
